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    Blog — Irish men's underwear label

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    Instagram Fitness and Underwear Fanatic Dave

    Instagram Fitness and Underwear Fanatic Dave

    Today we received some hot images from Instagram Hottie @daverich_uk.

    Dave is wearing a selection of our new AMU Pure collection, 

    Our pure collection has 4 styles, Boxers, Briefs, Jockstrap and Thongs, available in 2 colours white and Black .

    New Arrivals AMU Josh Briefs

    New Arrivals AMU Josh Briefs

    Satisfy the Alpha Male in you! with AMU underwear.

    AMU Josh Brief is made from 94% Modal and 6% Lycra silky smooth material. 

    This brief is great for everyday wear, great for under the Gym shorts.

    Great to lounge around at the weekends.

    Available in 5 colors price €25.00 

    Models Top  @gentbyname

    Bottom Image is @danny_baldwin who is also teh photographer

    Check out more of Danny's great work MENOGRAPHY


    The Journey – Ash Marquez by Mark Leighton – AMU underwear

    The Journey – Ash Marquez by Mark Leighton – AMU underwear

    We have the pleasure to show you photos from a collaboration among English photographer Mark Leighton, model Ash Marquez and Irish men's underwear label AMU. The joint venture is a book called “The Journey” which is available to purchase via in print and in e-book format. Mark Leighton is based since 1999 in Algarve of Portugal and specializes in athletic male photography in stunning locations. Ash Marquez is a young British model with stunning blue eyes and a flawless physique. Even though plenty of the photos in the book are artistic nudes, in the ones we show you below Ash is wearing modal briefs by Irish brand AMU.

    Enjoy the great shots and if you want to see more you can see a preview (NSFW) and get the book here.

    Publication: The Journey
    Photographer: Mark Leighton
    Model: Ash Marquez
    Underwear: AMU